Introducing Friend's Take, Because No One Knows You Quite Like Your People Do

People have always turned to others for help with dating. Long before a first date, most of us have already asked friends to weigh in on a profile photo, workshopped a Prompt, or helped us navigate one of the many moments that come with putting yourself out there. In fact, according to Hinge’s research, 79% of daters turn to their friends and family for advice about their dating lives. The people who know us best often help us see, and share, the parts of ourselves that are hardest to put into words.

Today, Hinge is introducing Friend's Take — a new feature that lets you invite the people who know you best to contribute short, authentic reflections directly to your profile via text, voice, video, and photos. For the first time, friends, family and others in your community can directly help potential matches see your full self: your humor, the way you light up about something you love, or how you are with your friends.

Why Friend's Take

On Hinge, profile Prompts help you express who you are, but you don’t always know what to share with others. In fact, many people are navigating this as 71% of daters on Hinge say they want help with their profiles. But only 46% seek it out. The people who can help most are usually right there: the friend who knows exactly what makes you laugh, the family member who has seen every version of you grow and change. They already know what to say, and they just need somewhere to say it.

“Dating has always been a team effort, but until now, there hasn't been an easy way for the people who know you best to be part of creating your Hinge profile,” said Ben Celebicic, Hinge’s Chief Product and Technology Officer (he/him). “Friend's Take makes room for those who are always alongside you as you date and gives potential matches a richer, more authentic sense of who someone is before they meet.”

How Friend's Take Works

• In the Edit Profile section of their Hinge profile, daters will find an option to add a “Friend’s Take.”
• Once they click on Friend’s Take, daters will find their unique link to send to anyone in their life — such as friends, family, or someone in their community. 
  • No Hinge account is required to submit a take.
  • The link expires after 72 hours or when 10 people have responded using this unique link, whichever comes first.
• People who receive the link choose a Prompt to answer about the dater and can submit a text, photo, voice note, or video response.
• Once responses come in, the dater on Hinge reviews each take, and can choose up to three to show on their profile.
  • Daters can have up to 50 takes waiting in their hub while they review.
• Friend's Takes can be switched out or deleted at any time, allowing a profile to evolve as they do.

A New Point of Connection

"Your friends see you clearly, often more clearly than you see yourself. They know the qualities you'd never think to mention like, 'She's the sweetest dog mom.' or 'He’d never admit this, but he's the person everyone calls in a crisis.’ Friend's Take finally gives your community a place to share these special details about you," said Logan Ury, Lead Relationship Scientist at Hinge (she/her).

Friend's Take builds on Hinge's ongoing work to help daters express themselves authentically. Alongside features like Your World Prompts, Prompt Feedback, and Match Note, Hinge is committed to helping daters tell their story in a way that feels truly like them.

Your community has always been part of your story, and now they can be part of your profile. Friend's Take is available to all Hinge users globally excluding India, beginning July 15, 2026.

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Survey Methodology: This research was conducted by a team of PhD researchers and behavioral scientists providing evidence-based dating insights and is part of Hinge’s broader approach to building dating tools grounded in research and real user feedback.