We want to create a less lonely world
by inspiring intimate, in-person connections
Relationships are at the core of everything we do.
And not just the romantic kind. We can’t accomplish really hard things alone—so we make great relationships the foundation of our teamwork.
We believe these three core values are what it takes to build those great relationships.
Authenticity
We share — never hide — our words, actions, and intentions.
Courage
Breakthroughs require a willingness to take risks and embrace lofty goals and tough challenges.
Empathy
We’re all humans first. So we deeply consider the perspectives of others, listen openly, and speak with care.
We put our values in action.
Our principles guide us to put our values first with every decision.
Love the Problem
Breakthrough innovation happens when we spend time deeply understanding a problem, not jumping to solutions.
Keep it Simple
We prioritize elegant solutions that align with our biggest goals – both as an organization and within teams. We say "no" to a lot so we can do the few things that matter most.
Decide with Principles
We are highly thoughtful and intentional with every decision at Hinge. Decisions are driven by principles, not arbitrary personal judgment.
Tend to Trust
At Hinge, we tend to trust each other; we also put in the work to nurture and rebuild trust through transparency and open collaboration. When trust is missing, we speak up.
The Hinge Difference
Detailed Profiles
Go ahead, be picky. Hinge profiles encourage you to share your religion, education, and day-to-day life so we can introduce you to the best people for you.
Proven Prompts
Answer three prompts to activate your profile, and switch them up any time. We review our prompts and keep the ones that are most likely to get you out on a date.
Conversation Starters
Our research found that liking specific pictures or prompts leads to better matches and more dates than liking a profile in general. So now users must like a specific part of a Hinge profile—they can even add a comment to their like to kickstart a conversation.
Matchmaking Algorithm
Hinge uses a Nobel-Prize-winning algorithm that helps you go on better quality dates, not just more dates. You’re eight times more likely to have a great date with your Most Compatible suggestions, aka the people you’re most likely to have mutual chemistry with.
Meaningful Likes
Research has shown us that eight is the magic number. When our members had more free likes per day, their matches were worse. When they had fewer, they were paying to send more. So now everyone gets eight for free.
Transparent Likes
No anonymous likes—we show you who has liked you, so you don’t miss out on a potential match.
Reply Reminders
We let you know when it’s your turn to reply. It’s a friendly nudge that helps you focus on your matches and limits accidental ghosting.
Smart Matches
We ask about your dates to learn your type so we can introduce you to the right people.
How We Do Things
Hinge is obsessed with principles — so much so that we wrote a book about them. How We Do Things tells the story of the key ideas that guide just about everything we do here, from hiring and product to working as a team and setting goals.
